The event, one of the most important on the French motorcycling calendar, was the perfect setting for RIEJU to showcase its range and new products, attracting the attention of both enthusiasts and professionals in the sector. The RIEJU France team was present at the stand, where they attended to the public and shared their passion for motorcycling.

One of the main attractions of RIEJU's participation in this edition was the presence of Loïc Larrieu, renowned rider and brand ambassador. Larrieu met with the attendees, sharing his racing experience and highlighting the technical qualities and performance of the brand's models.

In addition to the exhibition of its new products, RIEJU offered dynamic tests, allowing visitors to experience first-hand the quality and performance of some of its models. This initiative was a resounding success, consolidating the brand's commitment to the motorcycling community and reinforcing its image in the French market.

With this successful participation in the Salon du 2 Roues in Lyon, RIEJU reinforces its commitment to innovation and excellence, consolidating its position as a benchmark in the two-wheeler sector and reaffirming its proximity to customers.